How Chinese Ambassadors Use Twitter

In my 2019 book, The Digitalization of Public Diplomacy, I dedicated a chapter to Ambassadors’ use of Twitter. My assertion was that Ambassadors may be viewed by digital publics as trusted sources of information. This is because Ambassadors have privileged access to information, they have access to the highest echelons of power, they are viewed... Continue Reading →

Are British Royals are a Digital Failure?

For much of the 20th century, the British Royal Family captured the world’s attention. Thanks to Prince Phillip, Queen Elizabeth’s 1953 Coronation attracted an estimated 227 million viewers from across the world, a record at that time. Princess Diana’s wedding was viewed by 750 million people, while her funeral was viewed by 2.5 billion viewers.... Continue Reading →

Nostalgia’s Role in Digital Diplomacy

On Nostalgia Nostalgia is a basic human emotion. Strangely, it is a combination of two contradictory emotions- a sweet longing for the past and a pain emanating from the fact that the past can never be fully experienced again. Throughout history, nostalgia has served as a social and political tool, a means of gathering support... Continue Reading →

What Embassies Tweet About During COVID-19

Diplomacy is not immune to the Covid-19 virus. For the first time since the 17th century, diplomats and world leaders no longer meet face-to-face to address shared challenges or resolve shared grievances. The UN is closed, the WTO is out of session and G7 meetings take place through video conference calls. Embassies, traditionally tasked with... Continue Reading →

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