How America Uses Instagram to Indict Iran

Recent weeks have seen tensions between the U.S. and Iran reach fever pitch. While the Trump administration has warned Iran not to commit any acts of provocation, or attack American interests in the region, Iranian officials have vowed to defeat America in any future war. With tensions quickly escalating, the U.S. has decided to withdraw... Continue Reading →

Can Digital Diplomacy Really Start A War?

On August 13th, 2017, Nick Miller published an article in The Sydney Morning Herald titled "Getting it wrong could start a war: Welcome to age of digital diplomacy". The article, which attracted much media and social media attention, proposed that digital diplomacy could actually facilitate war between states. Similar sentiments have been expressed in recent... Continue Reading →

Between National Brands and Leaders’ Brands

Last week British consultancy firm Portland Communications published its yearly Soft Power Index. The Index soon garnered global media attention as France ranked first trouncing America which had to settle for third place. According to Jonathan McClory, author of the Soft Power 30 report, France advanced to the first place thanks, in part, to the... Continue Reading →

Can Brand NASA Aid Brand America?

There is a popular urban legend according to which during the space race of the 1960's, NASA spent substantial resources on developing  a special pen for Astronauts that could work in a zero gravity environment. Instead of spending exorbitant amounts of money on a Cosmonaut's pen, the Russians simply used pencils. While this is more... Continue Reading →

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