When exploring digital diplomacy I am always surprised to learn that social media has augmented the practice of diplomacy, rather than revolutionize it. Indeed, many of the characteristics of digital diplomacy have been part of the diplomatic DNA for centuries. As Oxford University's Corneliu Bjola writes, the formation and maintenance of relationships with foreign governments... Continue Reading →
Is Digital Diplomacy Really Cost Effective?
On Tuesday, the White House launched a new twitter channel (@TheIranDeal) in an attempt to bolster domestic and international support for the agreement reached between the P5+1 and Iran regarding the latter's nuclear weapons program. According to Politico, this is the first time the Obama administration has launched an issue specific twitter handle. US officials... Continue Reading →
The Framing of #IranDeal on Digital Diplomacy Channels
One of the greatest difficulties facing foreign ministries in the digital age is the need to react to events in real time. The need for speed, as it were, is in direct contradiction to diplomacy's need for time to respond to events by pooling resources, gathering intelligence and formulating policy recommendations. However, this week saw... Continue Reading →
The US’s LGBT Digital Diplomacy Blitz
The US and LGBT rights On the 26th of June 2015, the US Supreme Court ruled that the country's constitution guarantees the right to same-sex marriage thereby legalizing gay marriage across the United States. The ruling, seen as a major achievement for LGBT activist around the world, had both domestic and global implications. In recent... Continue Reading →
Real Time Diplomacy?
Philip Seib argues that the advent of social media and social networking sites have brought about a new form of diplomacy, one that must contends with global events taking place in real time. In an age when a single video documenting the brutal oppression of a demonstration circles the globe within hours, foreign ministries are... Continue Reading →
Restoring US Credibility, One Conversation at a Time
On the 7th of May 2014, the First Lady of the United States Michelle Obama uploaded a Selfie of herself holding a sign saying "#BringBackOurGilrs" onto her twitter account. The Selfie was part of social media campaign calling for the release of 250 Nigerian school girls taken captive by the Islamist Boko Hraam group. https://twitter.com/FLOTUS/status/464148654354628608/photo/1... Continue Reading →
In Light of Digital Diplomacy- Are We in Need of New Communication Models?
Framing theory deals with the manner in which issues, events, and actors are portrayed in a communicative text. Framing studies often focus on mass media frames given the assumption that the media influences public opinion. Robert Entman views framing as the result of selection and emphasis. To frame, according to Entman, is "to select... Continue Reading →
Do MFAs Operate as Social Networks?
Public diplomacy and nation branding activities often require close cooperation between numerous stakeholders. MFAs are in a unique position to coordinate public diplomacy and nation branding efforts as they may work horizontally with other governmental branches, PR firms and corporations and vertically with their network of embassies located all over the world. In the age... Continue Reading →
When the World Welcomed Mahmoud Abbas to Twitter
A Momentous Year in American History: 1927 would prove to be momentous year in American history. Prohibition had now entered its eighth year yet Americans were consuming more alcohol than ever. The Mississippi river had flooded bringing about one of the worst natural disasters in American history. Baseball legend Babe Ruth and the New York... Continue Reading →
Nation Branding In Times of Crisis
The underlying assumption of nation branding is that countries have images, whether they manage them or not. Moreover, some believe that national images serve as stereotypes as they enable people to make sense of the world around them. Viewing national images as stereotypes leads to the conclusion that altering a nation's image is a prolonged... Continue Reading →