According to Roland Barthes, texts can never be wholly original. Every text, or cultural product, references, borrows or speaks to a prior one. This is especially true of visuals such as films, adverts and posters that “borrow” from other texts in terms of style, color, composition, angle and even actors being depicted. A popular example... Continue Reading →
Diplomacy in a World without Popular Culture
In recent years diplomats have increasingly employed pop culture in their digital communications. Some nations, for instance, celebrate Star Wars Day on May the 4th tweeting at their followers. Others employ pop culture memes when attempting to shape global public opinion. Countries such as Ukraine, Russia, Israel and the UK have all relied in popular... Continue Reading →
The Role of Pop Culture and Humor in Ukraine’s Digital Diplomacy
Acknowledgement: This blog post is part of a paper that I presented at a recent workshop on humor and global politics at the University of Sheffield. I am thankful to all participants and to the organizer, Dr. Dmitry Chernobrov. Since the beginning of the Russia-Ukraine War, Ukraine has used social media to rally online and... Continue Reading →