Increasing ROI in Digital Diplomacy

In recent years, digitalization has swept through diplomatic institutions altering diplomats’ working routines, norms, values and working procedures. In less than a decade, Ministries of Foreign Affairs (MFA) have migrated to social media, launched virtual embassies, written algorithms, created smartphone applications and conducted consular simulations. Some MFAs have been able to invest substantial resources in... Continue Reading →

The Banality of Soft Power

In the autumn of 1990, Joseph Nye sought to re-imagine what American power would like in the 21st century. Writing near the end of the Cold War, Nye offered scholars and policy makers a new conceptual framework through which they could understand power dynamics in a changing world. The Cold War would soon be over,... Continue Reading →

The Digital Trial of Ivanka Trump

It began with a necklace. A diamond necklace to be precise. It was purchased from two Jewish jewellers on behalf of the French Queen Marie Antoinette in 1785. The necklace, comprised of 647 stones, and weighing 2,800 carats, never made it to the Queen. Rather, it fell into the hands of a charlatan women who... Continue Reading →

Persoan Grata- An Interview with the Israeli MFA

This week I was interviewed for the Israeli MFA's podcast on digital diplomacy- Persona Grata. In this special episode of Persona Grata I talked with Yiftah Curiel who heads the Israel MFA's Digital Diplomacy department which manages more than 30 social media channels in 5 languages including English, Arabic, Farsi, Spanish, Russian and Hebrew. We discussed... Continue Reading →

Has strategic communications reduced political extremism to an information problem?

In a recent publication I have argued that investigating the employment of digital technologies in diplomacy requires that one regard digitalization as a long term process. The reason for this is that new digital technologies constantly emerge bringing with them new opportunities and challenges. Moreover, digital technologies often necessitate that diplomatic institutions adopt new norms... Continue Reading →

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