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In 2015 Dr. Elad Segev and I examined the Selfie Diplomacy of the US State Department. We defined selfie diplomacy as the use of social media sites to proactively manage a nation’s image. In this sense, selfie diplomacy is akin to nation branding campaigns in which a nation’s image can be created, monitored and evaluated... Continue Reading →
When evaluating the digitalization of public diplomacy, one can segment this process into two stages. The first stage lasted from circa 2007 to 2014. It was during this stage that diplomats and diplomatic institutions began to experiment with digital technologies. In 2007 the Swedish Institute launched one of the world’s first virtual embassies. In 2011... Continue Reading →
Last month I had the pleasure of reviewing Anne Marie Slaughter’s recent book ‘The Chessboard and the Web: Strategies of Connection in a Networked World’. Slaughter’s book encourages academics and policymakers to view the world through two metaphors- that of the chessboard and that of the web. The chessboard metaphor has long since inspired diplomats... Continue Reading →
Digital diplomacy is no longer a novel phenomenon. In one form or another, digital diplomacy has existed for more than a decade. And yet scholars and practitioners continue to explore the practice and definition of digital diplomacy. During this process, different scholars and MFAs have offered different terms to understand the utilization of digital tools... Continue Reading →
Introduction In May of 2014, I published my analysis of the social network of world foreign ministries (MFAs) on twitter. My assumption was that MFAs would actively follow one another online in order to gather relevant information. For instance, by following other ministries an MFA may be able to identify policy changes in certain countries,... Continue Reading →
