Despite the emergence of new technologies the task of evaluating public diplomacy activities remains a daunting one. While scholars and practitioners have offered numerous definitions for the term public diplomacy, they have yet to agree upon a method for measuring the impact of public diplomacy activities. Some have suggested that public diplomacy is a means... Continue Reading →
An Optimistic Research Agenda For Digital Public Diplomacy
Last week I had the pleasure of serving as a discussant on a panel that explored new research agendas in digital diplomacy. The panel, chaired by Professor Emily Metzgar, was part of the 2018 International Studies Association annual conference. Notably, the majority of the participants on the panel offered research agendas that focused on the negative impact... Continue Reading →
From Digital Tactics To Digital Strategies: Practicing Digital Public Diplomacy
Note: This post was co-written with Prof. Corneliu Bjola and first appeared on the USC Center for Public Diplomacy Blog On the 1st and 2nd of February 2017, the Oxford Digital Diplomacy Research Group (DigDiploRox) took part in The Hague Digital Diplomacy Camp. Organized by the Dutch Foreign Ministry, the Camp sought to explore the... Continue Reading →
The Digital Disruption of the Two Level Game
In 1988 Robert Putnam conceptualized diplomacy as a two level game. At the first level lies the world of domestic or national politics. At the second level lies the world of international politics. Putnam argued that these two levels continuously collide with one another. For instance, a government's ability to negotiate treaties is limited given... Continue Reading →
Why is Public Diplomacy Data Driven? A Response to Bean & Comor
Note: A version of this post first appeared on the USC Center on Public Diplomacy's website Introduction: Data Driven Public Diplomacy Last month, All Azimuth published an article by Bean and Comor titled "Data Driven Public Diplomacy: A Critical and Reflexive Assessment". The article focuses on a report published by the US Advisory Commission on... Continue Reading →
The Digitalization of Diplomacy: Toward Clarification of a Fractured Terminology
2017 marks a decade since the advent of “digital diplomacy”. What began as an experiment by a select number of foreign ministries has transformed into routine practice for diplomats and embassies the world over. To mark this occasion, I will be publishing a series of working papers. The goal of this series is to reflect... Continue Reading →
Can the Internet Save Public Diplomacy?
Introduction- Narratives, Narratives, Narratives Several weeks ago I began watching a TV show depicting the lives of vampires in New York City. One of the greatest challenge facing these vampires is their lack of ability to gain acceptance from the human population. As the vampire leader summarized, “we lack a compelling narrative”. This week I... Continue Reading →
How Palestine Digitized It’s Public Diplomacy
NOTE: This blog post originally appeared on the USC CPD Blog and was co-written with Professor Marcus Holmes In 2011, the U.S. State Department launched Virtual Embassy Iran, a web-based platform that aimed to promote American “values and culture” to Iranians. This embassy served as an example of how diplomats can use digital technologies to... Continue Reading →
Digitizing the EU’s Public Diplomacy in Israel
Introduction The relationship between Israel and the European Union has been strained for some time. Indeed it is enough to review op-eds published in Israeli newspapers to sense the resentment Israelis hold towards Brussels. This is, in part, a result of three EU policies. The first is the EU’s ongoing critique against Israeli settlements and... Continue Reading →
Ambassadors as Digital Gatekeepers
Technology has always influenced the practice of diplomacy and, subsequently, the role of Ambassadors. Until the 19th century Ambassadors were both extraordinary and plenipotentiary meaning that they had the authority to negotiate on behalf of their monarch and even sign treaties in his name. This was a result of the communication mediums that were available... Continue Reading →